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The Best Celebrity Fragrance Campaigns in 2026: Zendaya, Dakota Johnson, Alexander Skarsgård and More

Variety Entertainment
Variety Entertainment
by Atingley4
Aug 28, 2026 · 12:10 AM
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The Best Celebrity Fragrance Campaigns in 2026: Zendaya, Dakota Johnson, Alexander Skarsgård and More
This summer, luxury beauty houses are bottling up some serious star power, tapping everyone from Zendaya to Jacob Elordi to front their latest scents. Prada Beauty just named Zendaya the global ambassador for its Paradoxe franchise, while Elordi succeeds Timothée Chalamet as the face of Bleu de Cha…
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