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'Chinamaxxing' Boosts Inbound Tourism in China

Bloomberg
Bloomberg
Aug 24, 2026 · 11:38 AM
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'Chinamaxxing' Boosts Inbound Tourism in China
A BofA Global Research report says China is increasingly attracting tourists from other regions. Anna Zhou, BofA Global Research's China and Asia economist, discusses the trend. Factors driving the trend include accessibility, affordability, and authenticity, according to Zhou. She discusses the fin…
Bloomberg
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