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JD Sports boss is still struggling to turn up the heat on a tepid trainer market

The Guardian - Business
The Guardian - Business
Aug 20, 2026 · 10:44 PM
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JD Sports boss is still struggling to turn up the heat on a tepid trainer market
Latest profit warning is particularly disappointing in a World Cup year, which should have given the global business a sporty buzzJD Sports cuts £50m from profit forecast as cost of living pressures hit trainer salesIt was a slower quarter for “high-heat footwear product”, said JD Sports. It di…
The Guardian - Business
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🏷️ Topics: sports still struggling tepid trainer market
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